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Social Media!
It's huuuuuge, so imagine the endless possibilities to marketing your business!
There's more then 3.1 BILLION active users a month on Facebook alone!
Thats A lot of people am I right!
So this is an amazing opportunity to get your business in front of millions of eyes!
But It's easier said then done!
Consistancy,
now first things first, you neeeed to be consistant, if your not consistant (especially if you're doing organic marketing), then your post simply wont pop up on peoples feed!
Now first, clear your businesses profile, unfollow all the crazy accounts that you follow, It might seem like a little thing but it's more professional if a business account only follows a couple people.
Stick with me, that's only one.
They get more juicier!
Marketing (In general) is a verrrry time consuming job, yes, marketing for your business is like a second job so you need a strong stress tolerance to manage both your business, and marketing your business.
Anyway moving on to the fun parts!
Right so we've talked about being consistant, now lets talk about...
Hooking,
this is basically the first few seconds of the video or the headline of the picture.
It needs to be able to make the viewer keep watching/reading, within 2 seconds, no I am not kidding, all It takes is 2 seconds for someone to lose intrest and keep scrolling.
Mention a pain point. eg, "Struggling to get, ready to buy customers for your store?".
This is a clear pain point for some stores and will make them want to keep reading on becasue they relate to it!
Keeping Intrest,
copy, this is the body text on your picture or what you say in the video.
You can't have a really good hook and grab someones attention and then just blab about nonsense, you'll lost the intrest instantly.
Agitate their problem, make them think "Yeah, this person understands me".
Make them realise how big their problem is, but never fear sell/market.
Call To Action,
CTA, you need a clear and simple to follow CTA.
A call to action is just telling them what to do next. eg, Call this number for a free quote!.
A lot of people make a big mistake when creating a CTA, they give too many options, keep it simple one clear option.
I'm not saying you can't put your socials in the ad or your email, what I'm saying is make the option you want them to take clear as day.
Now, paid advertising is probably the easiest and best way to get your Ad infront of people but some people just don't want to spend money on Ads.
I'm simply going to say, yes organic does work but you wont get near the same results doing organic as you would doing paid.
Paid is just, unbeatable.
You shouldn't treat paid advertising as an expense but rather an investment, becasue if you apply the knowledge I have to you on this article then you will always at least bare minimum double your ad spend!
So as longs as your consistant and apply these tips, you will master social media marketing.
Now going back to what I said before, marketing is like a second job and sometime busy business owners don't have time to do it!
This is detrimental to scalability, without marketing you can't scale!
So If this is you and you simply don't have time to do your marketing, we offer a service to take that heavy burden off your shoulders so you can focus on your business!
If you want to know how we can help scale your business, let's hop on a free call and we can discuss what we can do for your business.
And if you're not intrested thats fine!
We wont bombared you with aggresive sales tatics, we are simply here to help you!
Thanks for reading.
Ethan
Founder/CEO
EasyLeadsNow
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