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Writer's pictureEthan Jones

Clicks = Customers Every Time
















Have you ever had thousands of clicks on your ads but barely any customers?

You’re not alone.


Getting clicks is the easy part.


But turning those clicks into paying customers? 


That’s where the challenge begins.


Many business owners see this and say:

“Meta doesn’t work for my business.”


Let me tell you, Meta absolutely works.


With 3.1 billion monthly active users, it’s one of the most powerful platforms out there.

The problem?


You’re not doing it right.


Why Most Businesses Fail with Meta Ads


Here’s the truth:


Meta ads aren’t as simple as they look. 


Many people jump in without experience, expecting instant results.


After two weeks with no success, they give up.


What they’re missing is:


  1. A proven strategy that works.

  2. Patience.


I can help you with the strategy, patience, well, that’s up to you!


The Two-Step Lead Generation System


To turn clicks into customers, you need a solid process:


  1. Get the click.

    • Your ad directs users to a landing page.


  1. Convert with a CTA or Opt-in.

    • The landing page invites them to take action.


The specifics of your landing page depend on your business, but here’s how I approach it:


My Proven Method


Let’s say I’m promoting a free guide.


Step 1: The Landing Page (P.A.S Formula)

  • Problem: Highlight their pain point.“First Time Marketing, And Don’t Know Where To Start?”


  • Agitate: Make the issue feel urgent.“Can’t Find Good Videos or All The Courses Are Super Expensive?”


  • Solve: Offer your solution.“All 4 Essential Steps To Advertising Are In This Free Guide.”


Step 2: The CTA/Opt-In

  • “Enter Your Email, and The Free Guide Will Be With You In 5 Minutes.”


Boom, they’re interested. Now they’re a lead.


Turning Leads into Customers


Once you’ve got their email, it’s all about nurturing your leads. 


Build trust, provide value, and guide them towards becoming customers.

(I have covered nurturing in a separate article.)


Keep This in Mind


It’s nearly impossible to convert every single click into a customer.

No one has ever done that!


If you get 2,000 clicks but only 300 customers, don’t be discouraged.


That’s still great progress.


Need Help? 


If this sounds like too much to handle, let us do it for you!


We offer a Done-For-You Service where we:


✅ Create, run, and optimize your ads.

✅ Manage everything so you don’t have to lift a finger.


All you have to do is sit back and watch the customers roll in.


Book a Call Today:👉 Schedule a Free Marketing Consultation


Let’s see how we can help grow your business.


Thanks for reading!


Ethan

Founder/CEO

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